FTC ruling affecting bloggers and affiliate marketers

October 28, 2009 by Daniel McGonagle · 5 Comments
Filed under: SEO Tips and Articles 

Here’s the deal with the latest FTC ruling regarding bloggers and site owners giving reviews on products.

#1- If you received compensation or a freebie product in return for a positive review, you must disclose that

#2- There is no $11,000.00 fine

#3 This doesn’t affect link building at all

The FTC knows it’s virtually impossible to “catch” all the violators of their new rules because they can’t detect who got a freebie, and who got paid to write a BIASED review for a company.

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